Helioz Technologies Blog - Product Configurator

 Everything You Need To Know About Customer Acquisition Cost
Sep 17 2020

Everything You Need To Know About Customer Acquisition Cost

Every successful company must balance the cost of marketing and sales with how much customers those efforts bring them. In other words, you need to calculate your Customer Acquisition Cost (CAC) and determine the best option for you. CAC is the total cost of marketing and sales efforts used to acquire a new customer. The goal is to keep the CAC as low as possible without compromising your sales and marketing strategy.

 Sales Process: Spending Time Effectively
Sep 10 2020

Sales Process: Spending Time Effectively

The sales process is a complex matter that can vary from industry to industry and from company to company. It is hard to create one solution that will be a perfect fit for everybody. However, some similarities can be found in most companies, and we can identify some comparable patterns and processes.

 CRM as Tool for Customer Experience Optimization
May 28 2020

CRM as Tool for Customer Experience Optimization

Businesses that invest in customer experience witness a significant increase in cross-selling and up-selling opportunities, as well as in customer retention.

 Digital Transformation and Its Impact on Your Business
May 07 2020

Digital Transformation and Its Impact on Your Business

As technology continues to develop, it brings along changes that affect not only the way we live but also the way we do business.

 7 Benefits of implementing CPQ Software
Apr 23 2020

7 Benefits of implementing CPQ Software

CPQ (Configure, Price, Quote) software is a powerful tool that helps companies quickly produce accurate and highly configured quotes for their customers.

 Manufacturers: Ignoring Product Marketing Could Cost Your Sales
Feb 21 2020

Manufacturers: Ignoring Product Marketing Could Cost Your Sales

Why is product marketing important, and how can your product sales benefit from it?